Pixalate Releases North America Top 100 Mobile App Bundle ID Rankings For Global Open Programmatic Ad Spend on Google Play Store and Apple App Store in December 2024

According to Pixalate research, ‘Happy Color®: Coloring Book’s Bundle ID (com.pixel.art.coloring.color.number) in the United States led in the Google Play Store; In Apple Store, the Bundle ID (1207472156) for ‘Wordscapes’ was at the top in the U.S. In Canada, Bundle ID (319881193) for ‘Grindr’ was No. 1 in the Apple App Store

/EIN News/ -- London, Jan. 31, 2025 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the December 2024 Top 100 North America Mobile App Bundle IDs Rankings for Open Programmatic Mobile Advertising on the Google Play Store and Apple App Store. The reports highlight the top mobile app Bundle IDs in key North American ad economies, including the United States and Canada.

In addition to the U.S. and Canada reports, Pixalate released Bundle ID rankings for the United Kingdom, Spain, Germany, Brazil, Mexico, China, Japan, and Singapore.

Pixalate's data science team analyzed global programmatic advertising activity across over 25 billion impressions on Apple App Store and Google Play Store app traffic in December 2024 to compile the research in this series. The rankings are based on open programmatic advertising volume measured by Pixalate. The Bundle IDs are ranked after invalid traffic (IVT) is removed.

Top 100 North America Mobile App Bundle IDs (December 2024)

United States - Apple App Store

Bundle ID	App Name	Developer Name
1207472156	Wordscapes	PeopleFun, Inc.
1617391485	Block Blast！	ARETIS LIMITED
1269540854	Crossword Jam: Fun Word Search	PlaySimple Games Pte Ltd

United States - Google Play Store

Bundle ID	App Name	Developer Name
com.pixel.art.coloring.color.number	Happy Color®: Coloring Book	X-FLOW
com.tripledot.woodoku	Woodoku - Wood Block Puzzle	Tripledot Studios Limited
com.peoplefun.wordcross	Wordscapes	PeopleFun

Canada - Google Play Store

Bundle ID	App Name	Developer Name
com.peoplefun.wordcross	Wordscapes	PeopleFun
com.pieyel.scrabble	Scrabble® GO-Classic Word Game	Scopely
com.dubox.drive	TeraBox: Cloud Storage Space	Flextech Inc.

Canada - Apple App Store

Bundle ID	App Name	Developer Name
319881193	Grindr - Gay Dating & Chat	Grindr LLC
1617391485	Block Blast！	ARETIS LIMITED
1207472156	Wordscapes	PeopleFun, Inc.

Download the Global Top 100 Mobile App Bundle IDs (December 2024)

• Spain (Google Play Store & Apple App Store)
• Germany (Google Play Store & Apple App Store)
• United Kingdom (Google Play Store & Apple App Store)
• United States (Google Play Store & Apple App Store)
• Canada (Google Play Store & Apple App Store)
• Mexico (Google Play Store & Apple App Store)
• Brazil (Google Play Store & Apple App Store)
• China (Google Play Store)
• Japan (Google Play Store & Apple App Store)
• Singapore (Google Play Store & Apple App Store)

About Pixalate

Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT). pixalate.com

Disclaimer

The content of this press release, and the Top 100 Mobile App Bundle IDs (the Report), reflect Pixalate's opinions with respect to factors that Pixalate believes may be useful to the digital media industry. Pixalate's opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity in the time period studied.

Nina Talcott
                    ntalcott@pixalate.com