Increase in the use of voice search and voice control and the rise in contactless payment options, drive the growth of the global travel technology market.
WILMINGTON, DE, UNITED STATES, December 20, 2024 /
EINPresswire.com/ -- According to a new report by Allied Market Research titled “
Travel Technology Market,” the market was valued at $9.4 billion in 2022 and is projected to reach $21 billion by 2032, with a CAGR of 8.6% from 2023 to 2032.
Travel technologies encompass tools, systems, software, and platforms used in the travel and tourism industry to simplify travel planning, booking, and experiences. These technologies cover various applications such as online booking engines, reservation systems, mobile apps, travel websites, global distribution systems, and travel management solutions. Designed to improve efficiency, convenience, and user experience, these tools serve both travelers and providers like airlines, hotels, agencies, and destination managers. Features such as real-time updates, personalization, and payment integration further streamline the travel process.
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Travel technology makes travel services more accessible and affordable. With improved broadband and digital payment capabilities worldwide, travel tech companies are poised to lead in inspiring, researching, purchasing, and booking travel services such as flights, hotels, activities, and transportation. This trend benefits online travel agencies, ride-hailing services, travel inspiration platforms, and IT infrastructure providers.
Market growth is driven by increased adoption of voice search and voice control, the rise in contactless payment options, and the use of artificial intelligence. Additionally, the demand for contactless solutions presents lucrative growth opportunities. However, the high initial investment remains a challenge for market expansion.
In 2022, the commercial segment dominated the market by simplifying reservations and booking processes through online platforms, allowing easy airline and hotel bookings and maximizing occupancy and revenue. The individual segment is anticipated to grow fastest, as travelers increasingly rely on reviews, photos, and recommendations to make informed decisions. Translation apps also help individuals overcome language barriers.
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Regionally, North America led the market in 2022 due to the adoption of metaverse technologies like chatbots, AR, and VR in the travel industry. The Asia-Pacific region is expected to grow the fastest, driven by increasing e-commerce adoption and travel packages, discounts, and loyalty programs offered by e-commerce platforms.
The COVID-19 pandemic significantly impacted travel technology by accelerating the adoption of contactless solutions to reduce physical touchpoints. Airlines, hotels, and travel services integrated contactless check-ins, mobile payments, and touchless services to enhance safety. Health protocols such as temperature checks, contact tracing, and digital health passports became crucial for reassuring travelers. Apps and websites provided real-time updates on travel restrictions and safety measures. Businesses utilized AI, chatbots, and messaging platforms to manage disruptions, cancellations, and refunds, increasing pressure on tech infrastructure.
The pandemic also spurred digital transformation, with businesses investing in e-commerce, mobile apps, and data analytics to understand traveler behavior. The decline in business travel shifted the focus to leisure and domestic travel.
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Key Findings
By component, the platform segment led in revenue in 2022.
By application, the tourism industry is expected to have the fastest growth rate.
By end user, the commercial segment led in revenue in 2022.
By region, North America generated the highest revenue in 2022.
Key Market Players
Key companies in the travel technology market include Travelport, Amadeus IT Group SA, Tramada Systems Pty Ltd., Sabre GLBL Inc., Lemax Ltd., Digitrips, Qtech Software Pvt. Ltd., Trip Solutions, Avani Cimcon Technologies, and WebCRSTravel Technologies Pvt. Ltd. These players employ various strategies to enhance market penetration and strengthen their industry position.
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